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Festival and Special Event Management (Wiley Australia Tourism) | 
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Authors: Johnny Allen, William O'toole, Ian Mcdonnell, Robert L. Harris Publisher: Wiley Category: Book
Buy New: $52.69
New (16) Used (8) from $31.69
Avg. Customer Rating: 1 reviews Sales Rank: 787657
Media: Paperback Edition: 3 Number Of Items: 1 Pages: 534 Shipping Weight (lbs): 2.2 Dimensions (in): 9.5 x 7.1 x 1.2
ISBN: 047080470X Dewey Decimal Number: 658 EAN: 9780470804704 ASIN: 047080470X
Publication Date: January 31, 2005 Availability: Usually ships in 1-2 business days Shipping: International shipping available Condition: Like New, Satisfaction 100% Guaranteed, International shipping available.Shipments are sent via post and take 4-14 days for states within US mainland and sent to 7 to 20 days for Puerto Rico and Alaska.
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| Editorial Reviews:
Product Description Festival and Special Event Management 3rd edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in the first edition. The new edition introduces new developments, professional 'tools' and regional impacts of festivals and special events. The role of information technology and economic analysis, regional development and the role of volunteers in festival and special events are all discussed. The new edition has been thoroughly updated to offer students a current, relevant textbook for their study and professional reference. * Revised content on the economic impacts of events * New chapter on event tourism * New end of chapter case studies * New chapter on event project management
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| Customer Reviews:
Comprehensive and up-to-date October 15, 2003 5 out of 6 found this review helpful
Although this book refers only to Australian festivals and events, it's loaded with management lessons, concepts and strategies that are universal. This is the best book I've been able to find on a subject that is scarcely written about (referring to large festivals). Thank you Johnny Allen, William O'Toole, Ian Mcdonnel and Robert Harris for sharing your knowledge.Jason Bosch Director of ArgusFest
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